I decided to start my blog with short articles about mistakes I have seen many nonprofits make, and identify some things that will work better. Number one was “Focus on Grants and Corporate Sponsors” instead of individuals. Today I want to focus on the second biggest mistake: Failing to ask volunteers for a cash donation.…

With 20 years of fundraising experience, I have seen organizations make the same mistakes over and over again. Are you making these same mistakes? The first mistake I see is too many organizations spending a bulk of their fundraising efforts on grant writing and seeking corporate donors/sponsors. They hear about, or have experienced, that one…